Marketing and Business Development Staffing
Few functions have changed as much in the past decade as marketing and business development, and Friedman Williams recruits across all of it. As a national staffing and recruiting firm, we place marketing and business development professionals with law firms, financial and professional services organizations throughout the United States, from C-suite leadership through the strategy, technology, communications and creative roles that carry the work.
We recruit across all industries and at every level of the function, from senior leadership through entry level. Our clients range from prestigious corporations to small boutiques and closely held businesses, and we hire on a temporary, contract, consulting and full-time basis.
One Job Title, Four Different Skill Sets
A marketing team today spans strategists who plan the growth, technologists who run the systems behind it, communicators who produce the message and designers who shape how it looks. Those are four distinct disciplines, and they are routinely posted under the same handful of titles.
Most disappointing hires in this function come from a mismatch inside that range rather than a lack of talent. Our recruiters start by pinning down which part of the work the role actually owns, then screen against that, so the shortlist reflects the job rather than the job title.
Select Positions
Roles we place most often across the marketing and business development function.
Executive Leadership
- C – Suite
- Directors
- Management
Management and Support Roles
- BD Strategy and Analytics
- Practice Group Growth and Development
- Lead Generation
- Strategic Marketing and Analytics
- Event Planning and Execution
- Client Service and Innovation
- Project Management
Technology
- Marketing Technology and Automation
- Digital Marketing Strategy, Analytics and Transformation
- SEO Analytics and Optimization
- CRM Project Development
- Data Upkeep
- Marketing Automation
Communications
- Social Media Development and Implementation
- Media / Public Relations
- Copywriting
- Pitch / Proposal Development
- Email Campaign Management
Creative
- Graphic Design
- Branding
Business Development Is Its Own Discipline
Business development is often grouped with marketing and hired as though it were the same work. It is not. Business Development sits closer to revenue, the cycle is usually a relationship rather than a campaign, and in many organizations the function succeeds by making the people who bring in business more effective rather than by selling directly.
That shapes who fits. Business Development strategy and analytics, lead generation, practice group growth and development, pitch and proposal development, client service and innovation and event planning all call for someone who can work alongside senior stakeholders, translate specialized expertise into something a client understands, and operate without direct authority. We screen for that, not just for campaign experience.
Marketing Technology and Digital Roles
A significant share of what we recruit here did not exist as a standalone role a few years ago. Marketing technology and automation, CRM project development, SEO analytics and optimization, digital marketing strategy and data management now sit at the center of most marketing organizations.
These roles are difficult to hire for because the tools move faster than the titles, and a resume full of platform names says little about how well someone used them. Our recruiters focus on what a candidate built, owned and measured, and on whether their experience maps to the systems and maturity level of your organization.
For Employers
Before a Candidate Reaches Your Shortlist
Every candidate we present has been personally interviewed by an experienced recruiter and reference-checked on previous work history, technical ability and education.
Our professional recruiting staff averages over a decade in the staffing industry, and the recruiter who takes your search stays involved through offer acceptance. Friedman Williams recruits nationwide, supporting hiring in a single market or across multiple locations. For contract and consulting engagements, we manage payroll administration, human resources, federal, state and local taxation, workers’ compensation, medical benefits and unemployment insurance.
For Candidates
For Marketing and Business Development Professionals
Careers in this field rarely run in a straight line. Professionals move between agency and in-house, between generalist and specialist work, and between industries that value very different things. That makes the first conversation matter more than a job description does.
Our recruiters want to understand what you have actually built and where you want to take it before talking about openings. Conversations happen by phone, video or in person, wherever you are located, and we stay involved from interview preparation through your first day. Much of our business comes from referrals, which only happens when that experience is worth repeating.
Staffing Services Include
Temporary Staffing
Contract
Consulting
Full-Time Placement
Frequently Asked Questions
Answers to the questions we hear most about marketing and business development staffing.
What is marketing and business development staffing? +
Marketing and business development staffing is the recruiting and placement of marketing, business development, communications and creative professionals with employers on a temporary, contract, consulting or full-time basis. Friedman Williams provides this staffing nationwide across all of these hiring models.
What marketing and business development roles does Friedman Williams recruit for? +
We recruit C-suite, director and management leadership, plus BD strategy and analytics, practice group growth, lead generation, strategic marketing, event planning, client service, project management, marketing technology and automation, digital marketing and SEO analytics, CRM and data roles, social media, media and public relations, copywriting, pitch and proposal development, email campaign management, graphic design and branding.
Does Friedman Williams recruit business development professionals as well as marketing? +
Yes. We recruit across the business development function, including BD strategy and analytics, lead generation, practice group growth and development, pitch and proposal development, client service and innovation and event planning and execution, for employers in every industry.
Does Friedman Williams recruit marketing technology and digital roles? +
Yes. We recruit marketing technology and automation, CRM project development, SEO analytics and optimization, digital marketing strategy and analytics and data management professionals, at both the specialist and leadership level.
How are marketing and business development candidates screened? +
Every candidate is personally interviewed by an experienced recruiter, virtually or in person, before being presented to a client. Screening includes reference checks covering previous work history, technical ability and education, along with a conversation about what the candidate has built, owned and measured.
How do I get started with Friedman Williams? +
Candidates can submit a resume through the Friedman Williams website or contact our recruiting team directly. Employers can submit a job order online and the message will be sent to a senior member of our leadership team.